The Initiative community is among the most diverse and talented in the industry. We champion what makes each person unique, while creating an environment where everyone feels they belong and can be their authentic selves.

Leadership


You bring your genuine and unique self to and into the work, every day.


Your ability to imagine and bring to life the ideas, solutions, and the future of Initiative, make us THE creative media agency in the world.


You’re tuned in and armed with intelligence; you have a bias for action – shit happens when you’re around.


You care deeply about the impact you have on our clients, their customers, our community, the media landscape and our world at large.

Hiroaki Seto
Managing Director
After graduating from university, he joined a major Japanese advertising...
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